Coca-Cola Europacific Partners (CCEP) stands as one of the world’s foremost consumer goods corporations, expertly crafting, distributing, and selling some of the globe’s most beloved beverage brands. Serving a vast network of 600 million consumers and supporting 2 million customers across 30 diverse countries, Coca-Cola Europacific Partners demonstrates significant global reach and impact in the beverage industry.
Company Profile: Combining Global Scale with Local Expertise
CCEP effectively merges the extensive strength and scale of a multinational enterprise with a deep, localized understanding of the customers and communities it serves. This unique approach allows Coca-Cola Europacific Partners to operate efficiently on a global level while remaining attuned to the specific needs and preferences of local markets. With a robust network of 81 manufacturing sites across its operational territories, CCEP underscores its commitment to local production; over 90% of the beverages it sells are produced within the country of consumption. This strategy not only enhances efficiency but also reduces environmental impact related to long-distance transportation.
Coca-Cola Europacific Partners is publicly traded, listed on Euronext Amsterdam, the NASDAQ 100 Index®, the London Stock Exchange, and the Spanish Stock Exchanges, under the stock symbol CCEP. This public listing reflects the company’s transparency and accountability in the global market.
History and Formation of Coca-Cola Europacific Partners
The heritage of Coca-Cola Europacific Partners traces back to 1904 with the formation of a precursor business to Coca-Cola Amatil in Australia. The contemporary entity, Coca-Cola Europacific Partners, was officially established in 2021. This landmark year marked the creation of the world’s largest Coca-Cola bottler following Coca-Cola European Partners’ strategic acquisition of Coca-Cola Amatil. This merger consolidated significant bottling operations across Europe and the Asia-Pacific region, creating the expansive Coca-Cola Europacific Partners we know today.
Product Portfolio: Iconic Brands and Diverse Choices
Coca-Cola Europacific Partners’ product portfolio is built around some of the most iconic and recognized brands in the world. At its core are flagship brands such as Coca-Cola, Coca-Cola Light, Coca-Cola Zero Sugar, Fanta, and Sprite. Beyond these core carbonated soft drinks, Coca-Cola Europacific Partners strategically expands into adjacent beverage categories, including coffee and alcoholic beverages, to meet evolving consumer tastes and preferences.
Recognizing the growing consumer demand for healthier options, Coca-Cola Europacific Partners actively offers a wide range of low and no-sugar alternatives across its brand portfolio. Furthermore, the company is committed to minimizing its environmental footprint throughout its value chain, from manufacturing and distribution to packaging innovations.
Community Engagement and Sustainability Initiatives
As a business deeply embedded in the local markets it serves, Coca-Cola Europacific Partners is committed to giving back to local communities and advancing sustainability. In 2022, CCEP invested €12.2 million in diverse community initiatives, encouraging employee volunteerism in activities aligned with its “This is Forward” sustainability commitments. These activities include local litter clean-up drives and fundraising events for charitable causes. In 2022 alone, CCEP employees volunteered a total of 28,562 hours.
Key community programs include:
- Support my Cause: CCEP’s “Support my Cause” initiative empowers employees to nominate and champion local grassroots charities and community projects. In 2022, €270,000 was donated to 38 local charities through this program.
- Special Olympics Partnership: CCEP, in collaboration with The Coca-Cola Company (TCCC), is a long-standing supporter of Special Olympics, the world’s largest sports organization for individuals with intellectual and physical disabilities. In 2023, over 150 volunteers from TCCC and CCEP supported the Special Olympics World Summer Games in Berlin.
- GIRA Youth Programme: In Spain, CCEP’s GIRA Youth program focuses on enhancing employability, developing essential skills, and providing vocational training for young people from disadvantaged backgrounds, contributing to youth empowerment and social mobility.
- Disaster Relief and Humanitarian Aid: Coca-Cola Europacific Partners regularly provides assistance to first responders and communities affected by environmental disasters and social unrest by donating bottled beverages. For example, following the Tonga tsunami in January 2022, CCEP provided financial aid and shipped 35,000 bottles of Pure Drop water to the affected community within a week. CCEP has also extended significant support to Ukraine, donating funds and products and organizing employee donation campaigns to support employees housing Ukrainian refugees.
- Environmental Wellbeing Projects: In Great Britain, CCEP partnered with the Canal & River Trust ahead of the 2022 Birmingham Commonwealth Games to enhance the environmental wellbeing of key areas along the Birmingham canal network through funding and volunteer support.
For more detailed information about Coca-Cola Europacific Partners, please visit the official CCEP website: https://www.cocacolaep.com/
