Join us this week for a crucial discussion on Paul Meijer’s Sunday Night Live, where we will host Tim Hayden, CEO of Braintrust Partners LLC based in Austin, TX, and a Board Member of the Andy Roddick Foundation. Tim will bring his extensive expertise to address two of the most pressing challenges in the automotive industry today: cybersecurity and data management.
In light of recent events like the CDK Global incident, the conversation will emphasize the urgent need for robust cybersecurity measures within automotive retail. Dealerships are increasingly vulnerable, and proactive strategies are essential to protect sensitive data and maintain operational integrity. Tim will delve into five key strategies that dealerships can immediately implement to fortify their defenses against evolving cyber threats. These actionable insights will empower dealerships to safeguard their operations and customer trust.
Beyond just defense, we will explore the powerful synergy between effective data management and cybersecurity. Discover how a comprehensive approach to data not only strengthens security but also unlocks significant improvements in dealership operations, enhances marketing effectiveness, and ultimately boosts profitability. Tim will illustrate how leveraging first-party data, combined with AI and mobile commerce strategies, can drive growth and build brand reputation, drawing from his experience with major brands like Ford Motor Company, Dell Technologies, and Walmart.
Tim’s decade-plus of experience provides a unique perspective on these critical issues. His firm, Braintrust Partners LLC in Austin, TX, specializes in helping businesses navigate the complexities of modern data-driven environments. This live session is an invaluable opportunity for anyone in the automotive sector seeking to understand and implement best practices in cybersecurity and data management.
Don’t miss this chance to gain practical advice tailored for your dealership during our live Q&A session with Tim and Paul. Register now, share this event with your network, and invite your colleagues to join this essential conversation. Every week, Sunday Night Live delivers expert insights and actionable content designed to make dealerships more efficient and profitable. Join us to gain the knowledge you need to excel in today’s automotive landscape.
